In Case You Missed It, some of the more interesting stories, articles, blog posts and news in marketing, digital marketing and digital promotions from last week:
Images: Can I Use That Picture? How to Legally Use Copyrighted Images from the Visme Blog:
https://visme.co/blog/how-do-you-know-if-something-is-in-the-public-domain/
Sales & Marketing Strategy: Is your business optimised for lead generation and prospect conversion? I’ve just launched a new service to help companies implement data-driven new business strategies to generate more and better quality leads, focus activity where it is most profitable and utilise a full-cycle process to track and gain insights from all sales and marketing activities. Find out more here:
https://johnlyons.co.uk/sales-marketing-strategy
Events & Experiential: As ’the digital guy’, I’m often tasked with adding extra digital value to events or experiential activations. This article by Brett Hyman hits the nail on the head
Text Messaging: Some digital marketers are threatened by text messaging being the biggest form of digital communication in emerging markets. For me it just means marketers & brands have to put more time, effort and resource into developing great content. The lazy switch is off:
Pinterest: Pinterest Provides New Insights on Seasonal Pin Trends:
https://www.socialmediatoday.com/news/pinterest-provides-new-insights-on-seasonal-pin-trends/561801/
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