#ICYMI Digital Marketing Digest 2 September 2019

In Case You Missed It, some of the more interesting stories, articles, blog posts and news in marketing, digital marketing and digital promotions from last week:

Images Can I Use That Picture? How to Legally Use Copyrighted Images from the Blog:

https://visme.co/blog/how-do-you-know-if-something-is-in-the-public-domain/

Sales & Marketing Strategy: Is your business optimised for lead generation and prospect conversion? I’ve just launched a new service to help companies implement data-driven new business strategies to generate more and better quality leads, focus activity where it is most profitable and utilise a full-cycle process to track and gain insights from all sales and marketing activities. Find out more here:

http://johnlyons.co.uk/sales-marketing-strategy

Events & Experiential: As ’the digital guy’, I’m often tasked with adding extra digital value to events or experiential activations. This article by Brett Hyman hits the nail on the head

https://www.marketingprofs.com/articles/2019/41717/three-steps-to-amplify-your-brand-message-beyond-the-walls-of-your-event

Text Messaging: Some digital marketers are threatened by text messaging being the biggest form of digital communication in emerging markets. For me it just means marketers & brands have to put more time, effort and resource into developing great content. The lazy switch is off:

https://www.socialmediatoday.com/news/new-study-shows-that-text-messaging-is-the-most-popular-form-of-digital-int/561709/

Pinterest: Pinterest Provides New Insights on Seasonal Pin Trends:

https://www.socialmediatoday.com/news/pinterest-provides-new-insights-on-seasonal-pin-trends/561801/

That’s all for now. To keep up to date sign up to my newsletter here, follow me on Twitter here or drop back in for a look at my blog for more digital marketing news and tips, or if you want to find out how I can help your company contact me here. Thanks!